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Whistler Village at dusk — the mountain resort community at the heart of BC's Sea-to-Sky corridor
BUSINESS RESOURCEWHISTLERBRITISH COLUMBIA

Whistler Chamber
of Commerce

The Mountain's Business Engine

Founded in 1966 — nine years before the town itself — the Whistler Chamber of Commerce has been the backbone of one of the world's great resort economies. 700 members. 30,000 trained. One unified voice.

Est. 1966·700+ Members·Whistler, BC
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There is a particular kind of organisation that earns its authority not through mandate but through relevance. The Whistler Chamber of Commerce is one of them. Founded in 1966 — when Whistler was still a collection of ski cabins and ambition — it predates the Resort Municipality of Whistler by nine years. It has watched the mountain become one of the most recognised resort destinations on earth, and it has had a hand in almost every chapter of that story.

Today the Chamber represents over 700 member businesses — nearly half of all businesses operating in Whistler. Its reach spans the full spectrum of the mountain economy: ski and snowboard operators, hotels and restaurants, adventure tourism companies, retail, real estate, professional services, arts organisations, and the growing cohort of technology and sustainability businesses that are redefining what a mountain resort economy can look like in the 21st century.

The Chamber's mission is straightforward: to help its members achieve business success. The means by which it does so are anything but simple. From the Whistler Experience® customer service training program — which has trained over 30,000 people since 2014 — to the annual Excellence Awards gala at the Fairmont Chateau Whistler, to the Advocacy in Action roundtables that give business a unified voice on housing, workforce, and infrastructure, the Chamber operates at every level of the business ecosystem simultaneously.

The Details

Founded
1966
As the Whistler Mountain District Chamber of Commerce
Members
700+ businesses
~50% of all Whistler businesses
Executive Director
Louise Walker
Address
4230 Gate Way Dr #201
Whistler, BC
Phone
(604) 932-5922

By the Numbers

700+Member businesses
30,000+People trained via Whistler Experience® since 2014
400+Attendees at the annual Excellence Awards gala
59Years serving the Whistler business community
10Award categories at the Excellence Awards
Whistler Village in summer — the mountain resort community
Whistler aerial view in winter — the resort from above

Whistler Village in summer · The resort from above in winter

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A History That Predates the Town

1966

The Whistler Mountain District Chamber of Commerce is founded — nine years before the Resort Municipality of Whistler itself.

1975

The Resort Municipality of Whistler is incorporated. The Chamber predates the town it serves.

1980s

Whistler evolves from a ski hill into a destination resort. The Chamber grows with it, advocating for the infrastructure and business environment that makes the transformation possible.

2010

Whistler hosts the Winter Olympics. The Chamber plays a central role in preparing the business community for the world's largest sporting event.

2014

The Whistler Experience® program launches — a resort-wide customer service training initiative that will go on to train over 30,000 people.

2021

Former Executive Director Fiona Famulak is appointed President & CEO of the BC Chamber of Commerce — a direct measure of the Whistler Chamber's stature within the provincial business community.

2025

The Chamber represents 700+ members — nearly 50% of all Whistler businesses — and continues to lead on the defining issues of the mountain economy: housing, workforce, sustainability, and Indigenous reconciliation.

What the Chamber Does

Six programs that define how the Whistler Chamber serves its members and the broader mountain community.

The Whistler Experience®

30,000+ trained since 2014

The resort-wide customer service training program that has trained over 30,000 people since 2014. Delivered in partnership with Whistler Blackcomb, it sets the standard for hospitality excellence across the entire mountain community — from lift operators to restaurant staff to retail teams.

🏆

Whistler Excellence Awards

400+ attendees annually

The annual celebration of Whistler's boldest businesses, brightest leaders, and most inspiring community builders. Held at the Fairmont Chateau Whistler, the gala draws 400+ attendees and recognises 10 categories from Business Person of the Year to Sustainability in Action.

📢

Advocacy in Action

Unified voice for 700+ businesses

Monthly roundtables where the Chamber gives business a unified voice on the issues that matter most — employee housing, workforce retention, taxation, infrastructure, and Indigenous reconciliation. The Chamber's advocacy has directly shaped Whistler's policy landscape.

🥂

Chamber Après Networking

Year-round events calendar

Regular Members-only networking events held at Whistler's best venues — from Ziptrek to the Squamish Lil'wat Cultural Centre to Buffalo Bills. The Chamber Après series is where Whistler's business relationships are built, maintained, and celebrated.

🤝

Member-to-Member Offers

700+ member businesses

An exclusive ecosystem of business-to-business offers available only to Chamber members — from adventure experiences to fine dining to professional services. The M2M program turns membership into a tangible network of mutual support and commercial advantage.

💼

Jobs Board & Workforce Support

Annual labour market research

A dedicated jobs board serving Whistler's unique labour market, alongside annual Working in Whistler labour market surveys that track recruitment, retention, and training challenges. The Chamber is the primary research voice on Whistler's workforce realities.

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The Whistler Experience®

In a resort economy, customer service is not a soft skill — it is the product. The Whistler Experience® is the Chamber's answer to that reality: a resort-wide training program that has become the standard for how Whistler presents itself to the world.

Launched in 2014 in partnership with Whistler Blackcomb, the program has trained over 30,000 people across the resort community. It covers everything from the basics of guest interaction to advanced service recovery, resort knowledge, and the cultural context that makes Whistler a place people return to year after year. The Spirit Pass incentive — a Whistler Blackcomb season pass available to employees who complete the training — has made participation a tangible reward rather than just a requirement.

The result is a workforce that understands not just how to do their jobs, but why Whistler's reputation for exceptional experience matters — and how their individual contribution to that reputation shapes the economic health of the entire community they live and work in.

EXCELLENCE AWARDS

Whistler Excellence Awards

Annual Gala · Fairmont Chateau Whistler · 400+ Attendees

Every October, the Fairmont Chateau Whistler hosts the most important night in the Whistler business calendar. The Whistler Excellence Awards — presented by BlueShore Financial, a division of Beem Credit Union — celebrate the people and businesses driving the community forward: the innovators, the trailblazers, and the community builders who shape Whistler's identity.

Ten award categories span the full range of business achievement — from emerging entrepreneurs to large-scale service excellence, from sustainability leadership to arts and culture contribution, from rising individual stars to the Citizen of the Year. The awards are not just recognition; they are a statement about what Whistler values and who it wants to celebrate.

The 2025 gala theme — Deep Roots, Bright Futures: A Night to Flourish — captured exactly what the Chamber stands for: honouring the journeys that built Whistler's business community while pointing toward the possibilities ahead.

Whistler Excellence Awards — the gala stage at the Fairmont Chateau Whistler
Whistler Excellence Awards 2025 — winners celebrating on stage
Whistler Excellence Awards — finalists and guests at the gala

Whistler Excellence Awards 2025 · Fairmont Chateau Whistler

2025 Winners

Business Person of the Year
Nadia Demers— Ziptrek Ecotours Inc.
Pres. by BDO
Emerging Business of the Year
A Little Bud
Pres. by Whistler Tasting Tours
Innovative Business of the Year
Deorum Ski
Pres. by Beedie Living
Rising Star of the Year
Rebecca Mason— Laugh Out Live!
Pres. by Hotel Association of Whistler
Service Excellence — Small Business
A Little Bud
Pres. by Reactive Design
Service Excellence — Large Business
Ziptrek Ecotours Inc.
Pres. by Whistler Blackcomb
Sustainability in Action
GNAR Inc.
Pres. by Cascade Environmental Resource Group
Pat Kelly Champion of Arts & Culture
Squamish Lil'wat Cultural Centre
Pres. by Arts Whistler
Citizen of the Year
Ashlie Girvan— 100 Women Who Care Whistler
Pres. by Race & Company LLP
Above & Beyond Award of Excellence
Dominique Vallee— Creekside Health

Advocacy: The Chamber's Unified Voice

A mountain resort economy faces challenges that are unique in their intensity. Employee housing is not an abstract policy debate in Whistler — it is the difference between a functioning resort and one that cannot staff its lifts, kitchens, and hotel rooms. The Chamber has been at the forefront of this issue, calling on Whistler Council to direct community amenity contributions to employee housing and conducting annual Working in Whistler labour market surveys that give decision-makers the data they need to act.

The Advocacy in Action roundtables — held monthly — give members a direct channel to shape the Chamber's policy positions on taxation, Indigenous reconciliation, infrastructure, public safety, and workforce development. The Chamber's annual policy manual, submitted to the BC Chamber of Commerce and the provincial government, reflects the collective voice of 700 businesses speaking as one.

Current Advocacy Priorities

  • Employee housing — directing CAC funds to workforce accommodation
  • Workforce retention — recruitment, training, and retention programs
  • Taxation — fair treatment for resort-based businesses
  • Infrastructure — Sea-to-Sky corridor investment
  • Indigenous reconciliation — meaningful partnership with Squamish and Lil'wat Nations
  • Public safety — resort community security and emergency preparedness

A Measure of Stature

When Fiona Famulak stepped down as Executive Director of the Whistler Chamber in 2021, she was appointed President & CEO of the BC Chamber of Commerce — the province's most influential business organisation. That trajectory says everything about the calibre of leadership the Whistler Chamber attracts and develops.

Gerald's Note

The Whistler Chamber of Commerce is one of those organisations that earns its authority through decades of showing up. It was here before the town had a name. It was here when the Olympics came. It is here now, fighting for the housing and workforce conditions that will determine whether Whistler remains a place where people can actually build a life, not just a career.

If you are doing business in Whistler — or thinking about it — the Chamber is your first call. Not because you have to, but because 700 businesses have already figured out that it is worth it.

Join at whistlerchamber.com. The mountain is better when its businesses are connected.

Join the Whistler Chamber of Commerce

Connect with 700+ Whistler businesses. Access training, networking, advocacy, and the programs that make doing business in the mountains better.

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