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The dam broke twenty-five years ago. We are still adjusting. Here is what the best days have to do with it.
Gerald Shaffer
Editor, Just Gerald Magazine
Adapted from #TMI — available on Amazon Kindle
"The real skill of the digital age may not be finding information — because that part is now easy. The real skill may be learning how to think calmly about what we find."
— Gerald Shaffer, #TMI
There was a time — not that long ago — when most people learned about the world through three sources: the morning newspaper, the evening news, and perhaps a weekly magazine. Editors decided what mattered. Stories were filtered, shaped, and presented in a tidy narrative. The public saw only a fraction of what existed, and the rest simply remained unseen.
For generations, this system acted as a kind of informational dam. A small number of professionals controlled the flow, and while that system certainly had its biases and limitations, it also meant the volume of information reaching the average person was manageable.
Then the dam broke.
Over the past twenty-five years, the internet has transformed the way information moves through society. Today, anyone with a phone can access archives, photographs, books, and historical documents that previously required a trip to a major library or university. Entire decades of media — once stored on dusty microfilm reels — are now searchable within seconds.
This shift has been profound, and we are still adjusting to it.
Human beings are naturally wired to recognise patterns. It is one of our oldest survival skills. Our ancestors survived by quickly connecting dots: a rustle in the bushes might signal a predator; the smell of smoke might signal fire. Pattern recognition kept us alive.
But in the digital age, we are suddenly surrounded by an almost infinite number of dots.
When millions of documents, images, and historical records become instantly accessible, coincidences and similarities inevitably appear. A photograph resembles another person. Two names share a surname. A book title echoes a modern headline. Our brains immediately begin connecting the pieces.
Sometimes those connections are meaningful. Often they are not.
This moment in history represents a new challenge for society: learning how to navigate information abundance after centuries of information scarcity.
"We are living through a moment similar to the early days of printing presses or radio broadcasting. Whenever a powerful new communication tool appears, society takes time to develop the cultural habits needed to use it wisely."
— Gerald Shaffer, #TMI
This magazine has published fifteen issues. We have covered mountain biking in Whistler, the Amalfi Coast, the Louvre with children, the Monaco Grand Prix, the Icefields Parkway, the Scottish Highlands. We have filed dispatches from Kyoto, from Guernsey, from the Route des Grandes Alpes.
In every case, the best days shared a common quality: they were focused. The person having the best day was not trying to have all the days simultaneously. They were not checking their phone every four minutes. They were not cross-referencing their experience against seventeen other people's experiences in real time.
They were present. They had chosen what to pay attention to. And they had, by implication, chosen what to ignore.
That is the connection between TMI and your best days. The information age has made it possible to access everything. But the best days require you to access something — one thing, the right thing, at the right time, with your full attention.
The dam broke. The information is everywhere. The question is not how to find more of it. The question is how to choose less of it, more wisely, and then put the phone away and go have the day.
The best days do not happen by accident. They are the result of choices made before the day begins — including choices about what not to consume.
The old editors did one thing well: they chose what mattered. You are now your own editor. The best days begin the night before, when you decide what you will read in the morning — and what you will not. Three sources, well chosen, is a library. Forty-seven browser tabs is a noise machine.
Seeing something interesting is not a problem. Curiosity is the engine of discovery. The challenge is what happens next. The pattern-recognition brain that kept your ancestors alive is now surrounded by an infinite number of dots. Not all of them connect. The best days belong to people who notice things without immediately deciding what they mean.
In the old media world, information traveled slowly. A story that broke on Monday was still being reported on Friday. That delay was not a failure — it was a feature. The best days are rarely the ones where you reacted fastest. They are the ones where you waited long enough to understand what was actually happening.
The Icefields Parkway has no signal for long stretches. The Bealach na Bà in Scotland has no signal. The sea caves of the Amalfi Coast have no signal. These are not inconveniences. They are features. The best days in this magazine — the ones that earn a 10/10 — almost always involve a period of enforced disconnection. This is not a coincidence.
The digital age has made short things very easy and long things very hard. A paragraph is nothing. A book is an act of resistance. The people who have the best days tend to be people who read long things — not because reading is virtuous, but because it trains the mind to sit with complexity rather than demand an immediate verdict. That is the skill the age requires.
None of this is a counsel of ignorance. The internet has given humanity something unprecedented: a searchable record of enormous portions of our collective history. That is extraordinary. It has democratised knowledge. It has opened archives. It has allowed ordinary people to examine history, culture, and current events in ways that were once limited to scholars.
But it also requires a new kind of discipline.
We must learn the difference between observation and conclusion. Seeing something interesting — a coincidence, a resemblance, a curious historical detail — is not a problem. In fact, curiosity is the engine of discovery. Science, journalism, and history all begin with someone noticing something unusual.
The challenge is what happens next.
In the past, editors, historians, and researchers acted as a second stage of verification. Today that process often happens in public, in real time, across social media and digital platforms. Millions of people are essentially participating in a global conversation about what things might mean.
And like any large conversation, it includes thoughtful insights, misunderstandings, speculation, and sometimes wild leaps of interpretation.
What we are learning now is how to look at that record without immediately jumping to conclusions. Curiosity is healthy. Observation is valuable. But understanding takes patience.
The real skill of the digital age may not be finding information — because that part is now easy. The real skill may be learning how to think calmly about what we find.
And perhaps that is the most important adjustment of all.
— Gerald Shaffer, Editor, Just Gerald Magazine
The full essay — and the argument for why the best days begin with choosing what not to read — is available now on Amazon Kindle.
Buy on Amazon Kindle →By Gerald Shaffer — Editor, Just Gerald Magazine